Duncan Hines introduces Frosting Creations
BakingBusiness.com, March 15, 2012
by Staff

PARSIPPANY, N.J. — Pinnacle Foods Group is introducing Duncan Hines Frosting Creations, a frosting system.

The frosting system works by pouring one of 12 Frosting Creations flavor combination mixes into a frosting starter. As a result, bakers may develop 12 frosting flavors: cinnamon roll, cotton candy, chocolate mint, strawberry shortcake, chocolate almond, bubble gum, orange crème, mocha, chocolate marshmallow, white chocolate raspberry, cherry vanilla and caramel.

“Bakers are dessert artists, and the new Duncan Hines Frosting Creations line gives them an entirely new palate of colors and flavors to really elevate their creations,” said Stefan Aps, director of marketing for Duncan Hines. “The boundless creativity of our fans was a key inspiration for this product, and now they have an additional leg up to becoming the most creative and coveted baker on the block.”

The frosting starters range from $1.70 to $1.99 and the flavor mix ranges from 89c to 99c.