Frito-Lay unveils bigger Doritos chip
BakingBusiness.com, March 16, 2012
by Jeff Gelski

AUSTIN, TEXAS – New Doritos Jacked tortilla chips will be available nationwide the week of March 26, according to Frito-Lay North America, a business of PepsiCo, Inc. The new Doritos are 40% bigger in size and thickness than regular Doritos.

They will be available in two flavor combinations, enchilada supreme and smoky chipotle BBQ, and in three sizes, a 2.6-oz bag for a suggested retail price of $1.09, a 3.375-oz bag for a suggested retail price of $1.49, and a 10.5-oz bag for a suggested retail price of $4.29.