New packaging formats focus on convenience
BakingBusiness.com, May 12, 2011
by Jeff Gelski

DUSSELDORF, GERMANY — Zip-Pak has introduced a flexible pouch format while Zipbox, a joint venture between T.H.E.M. and Zip-Pak, has introduced a package style that eliminates the need for an inner liner. Both of the packaging formats were featured at interpack 2011, a trade fair for the packaging sector and related processing industries that is going on May 12-18 in Dusseldorf.

Zip-Pak, based in Manteno, Ill., launched Zip360, a pouch format that features a wide opening and pour-spout functionality. It is possible to add graphics around the entire surface area of the pouch.

Zip-Pak developed the Zip360 in conjunction with Triangle Package Machinery Co., Chicago, and Printpack, Inc., Atlanta. The wide-mouth opening allows people to easily access and scoop contents, including snack mixes, frozen chicken, cookies, crackers and pet food, according to Zip-Pak. The pour-spout functionality is a benefit for cereal, frozen food and vegetable applications. The Zip360 also features a re-sealable closure.

The Zipbox company is a joint venture between Zip-Pak and Marlton, N.J.-based T.H.E.M. (Technical Help in Engineering and Marketing). The Zipbox package is a poly-coated paperboard incorporating an attached flexible film header containing a DoubleZip zipper profile. The Zipbox package is designed to facilitate direct-filling of products without the need for an inner liner. The package style has been shown to hold up to 40% more content, which maximizes the product-to-package ratio and cube utilization to reduce transportation costs.
The Zipbox package potentially may work with such consumer products as cereals, snacks, cookies, frozen foods, pet foods and powdered laundry detergents. The Zipbox company has completed a pilot production line to facilitate short-run production of the Zipbox package.

“Our research shows that consumers of all ages appreciate the benefits this innovative packaging format provides,” said Robert Hogan, director, Global Marketing, for Zip-Pak. “Now, with the ability to produce Zipbox on a broader scale, we can help CPGs across the globe meet market demand for this revolutionary packaging.”