Aunt Millie’s in pact to distribute certain Hostess snack cakes

by Eric Schroeder
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WAYNE, IND. — Aunt Millie’s Bakeries has entered into a limited distribution agreement with Hostess Brands L.L.C.  that will allow Aunt Millie’s to sell Hostess snack cakes, including Twinkies, Ho Hos and CupCakes, through its direct-store delivery route service to convenience stores. The program is expected to begin in December and will service certain markets, including Indiana, most of Illinois (including Chicago), Milwaukee and the northern parts of Kentucky where Aunt Millie’s currently has distribution.

Additionally, Aunt Millie’s said it will continue to distribute the Snack Planet line of sweet goods that the company launched in May. The Snack Planet product line includes Rockets (similar to Twinkies), pastries, donuts, fruit pies, cupcakes and muffins,

Aunt Millie’s Bakeries is a subsidiary of Perfection Bakeries. The company operates facilities in Fort Wayne; Coldwater (two plants), Jackson, Kalamazoo and Plymouth Township, Mich.; and Sidney, Ohio. Its products include Aunt Millie’s bread and bakery products and other brands, which are distributed throughout the Midwest.

Kansas City-based Hostess Brands, L.L.C. relaunched Twinkies and other snack cakes in mid-July. Twinkies, Mini Muffins, CupCakes, Ho Hos, Zingers and Suzy Q’s were among the brands acquired by HB Holdings L.L.C., an affiliate of private equity groups Apollo Global Management L.L.C. and Metropoulos & Co., for $410 million back in March.
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READER COMMENTS (4)

By Joe 11/7/2013 2:45:44 PM
They will have been out for a year by the time that happens so the teamsters have no right to come knocking.

By Cheryl 11/7/2013 11:28:38 AM
To Dan: Up until now Hostess has been delivering frozen products to the stores since returning to the market. Aunt Millie's will be delivering FRESH from the bakery products to convenience stores.

By Cliff 11/6/2013 8:39:08 PM
Hope the teamsters come knocking

By Dan 11/6/2013 4:19:29 PM
That is good as long as Hostess makes sure that products are fresh and not molded on the inside. I bought one of their fried pies, I checked the date on the package and it had 5 days left on the date. I bit into the product noticed the filling did not look right and the taste in my mouth was not right. After a close look it was mold and I quickly spit what was in my mouth out! I wish this was made up but sadly it's not! I have not purchased any Hostess cake products since.