Cinnaholic rolls out bakery prototype

by Eric Schroeder
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BERKELEY, CALIF. — Cinnaholic, the California-based vegan bakery that recently received a deal from one of the investors on ABC’s reality show “Shark Tank,” has introduced its new prototype. The prototype is equipped with a modern design, flexible footprint and space to accommodate dine-in and on-the-go customers.

Cinnaholic said the prototype, which features an option to serve gourmet coffee to guests and was created to serve retail spaces 700 to 1,200 square feet, is the next step in expanding the franchise.

“We feel like the enhanced store experience will allow us to deliver the unique atmosphere of our Berkeley storefront to prospective owners,” said Florian Radke, co-founder of Cinnaholic.  “This new prototype and design mirrors the look and feel of our original storefront and is the culmination of tremendous research and creative execution by our franchise development team. We look forward to taking this step toward meeting consumer demand around the country.”

Owners Florian and Shannon Radke negotiated a $200,000 investment for 40% of the company from investor Robert Herjavec on the May 9 episode of “Shark Tank.” The company now plans to expand the concept to 100 units in the next five years.

“What makes this franchise opportunity unique is that entrepreneurs have the opportunity to be on the forefront of a shift in the way the restaurant industry accommodates people with dietary needs and restrictions,” said Spencer Reid, vice-president of Atlanta Franchise Group, Cinnaholic’s franchise development company. “Long gone are the days of pre-packaged desserts loaded down with preservatives and unhealthy additives. Investors like being behind a concept that has legs, and with the new prototype and full-service corporate support team, we are prepared to assist franchisees looking to develop their own Cinnaholic.”
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