Papa Murphy's and Udi's announce partnership

by Max Sosland
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VANCOUVER, WASH. — Papa Murphy’s Holdings, Inc. and Boulder Brands, the makers of Udi’s gluten-free products, announced a partnership to bring Udi’s gluten-free pizza crust to the take n’ bake pizza franchise. Beginning this month, customers will be able to purchase 12-inch gluten-free pizzas from 1,000 Papa Murphy’s stores.

“There is a clear and growing demand for gluten-free offerings in the marketplace and we are pleased to partner with Udi's Gluten Free Foods giving customers a high quality, gluten-free option that fits their lifestyle,” said Ken Calwell, president and chief executive officer of Papa Murphy's Holdings, Inc. “Fresh ingredients and a variety of premium toppings are hallmarks of our brand, which we believe pairs perfectly with Udi's commitment to tasty, high quality products. As we continue to offer our customers a variety of choices all at a value price, the partnership with Udi's is a natural fit with our mission to bring people together through food people love.”

In March 2012, Udi’s expanded its product line to include gluten-free pizza.

“As a leader in gluten-free food, we are proud to offer our products at Papa Murphy's across the country,” said Denise Sirovatka, vice-president of marketing for Udi's. “We've always been dedicated to delicious gluten-free food, and now customers can enjoy our crust with Papa Murphy's fresh ingredients.”

Papa Murphy’s advises customers that the certified gluten-free crust is topped in a shared kitchen with gluten products.
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