G.F.F. asks people to bake with love

by Eric Schroeder
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#BakedWithLove, BakedWithLove hashtag, G.F.F.
Foundation rolls out #BakedWithLove social media initiative.

WASHINGTON — The Grain Foods Foundation has launched a new social media initiative called #BakedWithLove, a platform that will allow people to showcase how their products are “baked with love.”

As part of the initiative, the G.F.F. is encouraging individuals to take photos of themselves, work spaces or products they make to be shared on social media. The G.F.F. has mailed out a #BakedWithLove sign that individuals are asked to use in all photos to show they are part of the initiative.

The photos will be shared on the G.F.F.’s social channels throughout November.

In addition to photos, the G.F.F. said it will share recipes, images and stories of how grains help bring people together, as well as encouraging audiences to use the #BakedWithLove hashtag to share their own memories and experiences.
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