Mondelēz to build plant in Europe for Oreo, belVita items

by Jeff Gelski
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ZURICH, SWITZERLAND – Mondelēz International, Inc. plans to invest more than $100 million in a biscuit manufacturing plant at its Opava site in the Czech Republic. The plant, which should create 200 new jobs, will make Oreo cookies and belVita breakfast biscuits. Since 2009, net revenues in Europe have grown 25% for Oreos and 18% for belVita.

“We’ve seen phenomenal growth in our biscuit business in recent years, especially our Oreo and belVita power brands,” said Phil Hodges, senior vice-president, integrated supply chain, Mondelēz Europe, when the company announced the investment Nov. 18. “This new facility will help us keep up with future demand by creating additional capacity. We’ve used all of our supply chain and R. and D. expertise to create a state-of-the-art factory with lines capable of making over a million Oreo biscuits a day. After it is completed, this plant will be a model in our global supply chain network.”
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