Edwards adds three frozen pies
March 13, 2013
MINNEAPOLIS – Schwan’s Consumer Brands, Inc. is adding three frozen pies to Edwards desserts line.
The salted caramel pie contains a salted caramel-covered graham cracker cookie crumb crust topped with vanilla bean crème filling, chocolate-covered pretzels and a chocolate drizzle.
The banana crème pie features banana crème filling on a vanilla cookie crumb crust with a light whipped crème topping.
The Mounds coconut crème pie has a dark chocolate cookie crumb crust filled with coconut crème and dark chocolate and topped with light whipped crème topping and a dark chocolate drizzle.
“Introducing three new pie flavors full of sweet and creamy layers, candy toppings and house-made crusts is an ideal way to indulge everyone’s sweet tooth,” said Susan Allen, senior director of brand management at Schwan’s Consumer Brands. “As a leader in frozen crème pies, we are constantly listening to our consumers and looking for new flavors. These new pies represent flavor profiles that are on trend and what consumers want in their desserts.”
The pies are available nationwide beginning this month for a suggested retail price of $8.49.