Pizza Hut debuts the Crazy Cheese Crust pizza
DALLAS — Pizza Hut, a business unit of Yum! Brands Inc., is unveiling the Crazy Cheese Crust pizza.
The product features a ring of cheese-filled dough pockets that may be removed and eaten separately or as part of the slice.
“At Pizza Hut, food innovation is at the center of our brand, and we work hard to develop creative new spins on the classic pizza,” said Kurt Kane, chief marketing officer at Pizza Hut. “By surrounding our hand-tossed crust with 16 pockets of cheese, we feel we have a product worthy of the name ‘Crazy Cheesy Crust’ – and encourage our consumers to let loose and go a little crazy with their next Pizza Hut order.”
The Crazy Cheese Crust will roll out for a limited time beginning April 3 starting at $12.99.