Pepperidge Farm to launch Goldfish Mac & Cheese
June 20, 2013
by Eric Schroeder
NORWALK, CONN. — Pepperidge Farm, Inc. is branching out the Goldfish brand with the launch of Goldfish Mac & Cheese, which will debut on store shelves exclusively at Wal-Mart Stores, Inc. Made with Goldfish-shaped pasta, Goldfish Mac & Cheese is available in four varieties: cheddar, nacho cheese, cheesy pizza, and butter Parmesan.
“Just like Mac & Cheese, the Goldfish brand is adored by children and adults alike, so it made perfect sense for us to add the fun and wholesomeness of Goldfish to this favorite classic food,” said Jared Konstanty, senior vice-president, general manager snacks. “We’re thrilled to be able to deliver even more smiles to our devoted fans with the launch of Goldfish Mac & Cheese.”