B.B.U. launches Little Bites Snackin' Bites

by Eric Schroeder
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Bimbo Bakeries Entenmann's Little Bites Snackin' Bites
Entenmann’s Little Bites Snackin’ Bites are available in strawberry and apple cinnamon flavors.

HORSHAM, PA. — Bimbo Bakeries USA is extending its Little Bites line of snacks with the launch of Entenmann’s Little Bites Snackin’ Bites.

Baked in a soft cereal-bar-like crust, Little Bites Snackin’ Bites Apple Cinnamon are filled with the flavor of apples seasoned with cinnamon, while Little Bites Snackin’ Bites Strawberry are made with a sweet strawberry filling.

The new sweet goods contain no artificial flavors, colors or preservatives and have no trans fat. Each box contains five pre-portioned and portable pouches, each with six individual Snackin’ Bites mini bars.

“We are extremely excited about Little Bites Snackin’ Bites and bringing kids a new way to snack from Entenmann’s,” said Maureen Sticco, director of marketing for Entenmann’s. “We have spent time developing this new line, building upon our Little Bites heritage and reputation. Since 1999, the Little Bites brand has resonated with families; it enjoys a unique position in the marketplace as a good-choice, multi-piece snack that parents and kids love.” 
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