Bimbo launches Thomas' salted caramel English muffins, bagels

by Jeff Gelski
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The limited edition items will be available through mid-October.
 

HORSHAM, PA. – Bimbo Bakeries USA has introduced limited edition salted caramel English muffins and bagels under its Thomas’ brand.

“Salted caramel has quickly become a contender in the ever-competitive flavor landscape as consumers demand new and unique flavors, especially to usher in the fall season," said Jon Silvon, senior marketing director of Thomas' products. "We knew that salted caramel's unique flavor profile would be a perfect addition to our popular line of limited edition products, and we're excited for our fans to enjoy what we feel will be a hit flavor in our ongoing pursuit to surprise and delight them."

The items will be available through mid-October. They have a suggested retail price of $4.49 for a six-count pack of English muffins and $4.79 for a six-count pack of bagels.

The Thomas’ brand dates to 1880 when Samuel Bath Thomas created his original English muffin in New York City using a secret process that included griddle baking to create a Nooks & Crannies English muffin.

“The distinct flavor of salted caramel blends perfectly with the Nooks & Crannies goodness of Thomas' English muffins and the fluffy, chewy texture of Thomas' bagels to create the ideal landscape for a wide array of toppings, including fresh fruit jam, cookie butter, chocolate spread and sliced apples,” B.B.U. said.
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