Slideshow: Hostess debuts fall product lineup

by Rebekah Schouten
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KANSAS CITY, MO. – Hostess Brands, L.L.C. is launching an array of autumn offerings, including three new products and five returning favorites.

Sporting the sought-after seasonal spice, the brand’s new Pumpkin Spice Cheesecake Twinkies feature white fudge-covered sponge cakes with pumpkin spice cheesecake filling. Hostess’new Caramel Apple CupCakes feature frosted caramel apple-flavored cake with a creamy caramel filling. The caramel continues in new Hostess Caramel Crunch Donettes, which are mini cake donuts with a crunchy caramel coating.

Returning fall products include Pumpkin Spice Twinkies and Pumpkin Spice CupCakes, as well as three Halloween products: GloBalls, ScaryCakes and Chocolate S’cream Twinkies.

Burke Raine, Hostess
Burke Raine, c.m.o. of Hostess

“A change in seasons calls for a shift in snacking, with this year’s autumn portfolio building on past seasons’ favorites,” said Burke Raine, chief marketing officer of Hostess. “Different occasions call for different flavors, and we are looking to provide more innovative and unexpected items to satisfy those cravings.”

Click for a slideshow of Hostess’ fall product lineup.
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