Snyder's-Lance unveils new logo

by Eric Schroeder
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CHARLOTTE, N.C. — Snyder’s-Lance, Inc. has unveiled a new corporate logo, which the company said “will help to signify a sense of unity, support, direction and dedication among all entities of Snyder’s-Lance.”

“Our new corporate logo serves as a visual reminder that our geographically and functionally diverse teams of associates are all part of a unified, powerful organization with strong brands and an enhanced ability to serve our customers,” said Dave Singer, chief executive officer of Snyder's-Lance.

The company now has a new corporate logo, but said all brand logos and products will remain unchanged and are an integral part of the Snyder's-Lance identity.

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