Hostess in baseball cupcake promotion
April 30, 2012
by Eric Schroeder
IRVING, TEXAS — Hostess Brands, Inc. has introduced limited-edition Baseball CupCakes — frosted yellow cakes with a cream filling, white icing and red “stitching” icing.
The cupcakes’ packaging will include a chance to win a VIP weekend for four in New York City complete with gift cards for tickets to see a baseball game, airfare, hotel accommodations, limo transportation and $2,000 in spending cash. Plus, Hostess fans may enter for a chance to win daily prizes — a $50 MLB.com gift card toward the purchase of their favorite team’s gear.
The limited-edition packaging will be available from April 30 through June 2. Each package will have an on-pack code that consumers may enter at www.hostesscakes.com.
“The Hostess Baseball promotion is a tradition made even more exciting this year with a fun instant win game that brings together two American favorites, iconic Hostess snack cakes and America's favorite pastime, baseball,” said Amy Clark, director of snack marketing for Hostess.