Turning ciabatta into an artisan snack
One way to increase bread consumption is to target the snacking occasion. Canadian bakery Boulart has done that by rolling out ciabatta bites an off-shoot of the brand’s best-selling product, the ciabatta baguette.
“We noticed that one of the most prevalent trends of the past few years has been snacking, and we wanted to find a way to make our bread available in single-sized snacking portions,” said Michel Saillant, founder and chief executive officer of Boulart.The Lachine, QC-based baker said the bites retain the flavor of artisanal ciabatta bread with a crisp crust and moist interior. At the National Restaurant Association show in May, the bites received a FABI Award for product innovation. Additionally, Boulart claims to be the first industrial artisan bakery to offer a complete line of non-G.M.O. products.