The skinny on a new meat snack
Protein continues to be a significant purchase driver across the food and beverage industry. Sales of products with protein claims are up 6.6% from a year ago, said Sally Lyons Wyatt, executive vice-president and practice leader at I.R.I.
“Consumers want their snacks to deliver on the nutritional needs they’re looking for,” she said during a presentation at the Sweets & Snacks Expo.
From MeatCrafters, Inc., a Landover, Md.-based producer of charcuterie products, Skinny Salamis are cured, not cooked like most other meat snacks.
Gluten-, nut- and dairy-free, the salamis are packaged in resealable pouches with 10 to 12 grams of protein and 72 to 93 calories per serving. Flavors include original black angus beef, truffle pork and street cart shawarma lamb.