Greg Rayburn, Know Allergies, Hostess
Gregory Rayburn, former c.e.o. of Hostess Brands, has joined Know Allergies as c.e.o.

CHARLESTON, S.C. — Gregory F. Rayburn, former chief executive officer of Hostess Brands, has joined Know Allergies as c.e.o. Based in Charleston, Know Allergies makes allergen-free granola bars.

Mr. Rayburn partnered with Amos Bartlett, founder of Know Allergies, in 2016, prior to the launch of Know Allergies bars in Earth Fare stores. He has an extensive career as a c.e.o., including as chairman and c.e.o. of Flurowater, Inc. and c.e.o. of Hostess Brands. Prior to his role at Hostess, he worked at Magna Entertainment, Syntax-Brillian, International Outsourcing Services, Muzak Holdings WorldCom, and Sunterra Corp. Mr. Rayburn is the founder and managing partner of restructuring firm Kobi Partners.

“Greg has been an outstanding partner over the past year and has been instrumental in getting the company to this point,” Mr. Bartlett said. “I am looking forward to working more closely with him as our c.e.o. as we continue to grow.”