OAKVILLE, ONT. — Restaurant Brands International, Inc. has entered an agreement with a joint venture partner to expand the Tim Hortons brand into Spain, continuing the chain’s international growth strategy to introduce the brand around the world. The agreement follows similar announcements for the development of the Tim Hortons brand in Mexico, Great Britain and the Philippines.
|Daniel Schwartz, c.e.o. of Restaurant Brands International|
“We are thrilled to announce plans to launch the iconic Tim Hortons brand in Spain, which is one of the largest cafe markets in Europe,” said Daniel Schwartz, chief executive officer of Restaurant Brands International. “We see a unique opportunity for our partner to build brand awareness and open restaurants in this dynamic market.”
Lucas Muniz, regional president of Tim Hortons International, added, “Our partner has the right combination of market expertise and Q.S.R. experience to help drive growth for the Tim Hortons brand in the Spanish market. Spain is an attractive growth market that is well suited to the unique offerings available at Tim Hortons, including our high-quality coffee and fresh food at great value.”Tim Hortons is one of North America’s largest restaurant chains operating in the Q.S.R. segment. Founded as a single location in Canada in 1964, the company now has more than 4,600 systemwide restaurants located in Canada, the United States and around the world.