Keebler, a brand of the Kellogg Company, Battle Creek, MI, teamed up with Mars, Inc., maker of the M&M brand, to launch three cookie varieties filled with M&M’S. The new cookies arrived in stores nationwide in February and include Chips Deluxe Rainbow Chocolate Chip Mini Cookies with Mini M&M’S, which come in 12- and 30-count packs ranging in price from $1.49 to $10.99. Full-sized M&M’S can be found in the new Chips Deluxe Triple Chocolate Chip Cookies with M&M’S and Chips Deluxe Rainbow Chocolate Chip Cookies with M&M’S for $3.69 each. www.keebler.com
Bakingbusiness.com’s review of 2019 includes significant expansion and consolidation initiatives in the U.S. milling industry, as well as new production innovation and major decisions on nutrition labeling.