The white paper highlights today’s consumer landscape with pertinent demographic information on millennials and more. Readers will learn how a clean label speaks to consumers and how claims such as ‘gluten free’, ‘organic’, and ‘non-GMO’ affect purchases. Find out what bakery and snack consumers want and need. The paper shows real-life solutions that protect quality and shelf life, illustrated by a study of treated and untreated shelled walnuts used as snack items or as an ingredient in baked goods. The paper highlights how Kemin can help baking & snack manufacturers meet their desired consumer-driven claims while still protecting shelf life.