PICO RIVERA, CALIF. — Monica Melena has been named national accounts manager at BakeMark, effective Jan. 21.
Prior to joining BakeMark, Ms. Melena was director of sales at Coastal Marketing Group, a broker specializing in building partnerships within the baking industry. Earlier, she was senior operations services manager at Sharky’s Woodfired Mexican Grill. Ms. Melena also worked as a commercial project manager and bakery purchasing manager for Walmart Mexico y Centro America, general manager of purchasing area for El Palacio de Hierro, and operations manager for Dave & Busters.
She received a bachelor’s degree in business administration with a specialty in culinary arts from Universidad Panamericana in Mexico City.
“At a time when BakeMark is very much focused on expanding our support to the industry and strengthening partnerships, Monica is a great addition to our national accounts team, and we’re excited to have her contribute to our growth plans,” said Steve Scales, senior vice-president of national sales.
BakeMark serves North America and customers internationally across all industry channels with its product portfolio, including bakery mixes, fillings, icings, glazes, commodities, frozen products and bakery supplies. BakeMark is the exclusive distributor of many brands, including Westco, BakeSense, Best Brands, Multifoods, BakeQwik, Trigal Dorado, C'est Vivant and Sprinkelina, operating through 5 manufacturing plants and 25 distribution centers located across North America.