IRVING, TEXAS — Village Baking Co., a Dallas-based baker that specializes in bread, croissants and rolls, has been selected as the provider of artisan Hawaiian brioche rolls for 7-Eleven, Inc.’s new slider-style sandwiches.
The new mini sandwiches, available in cheeseburger, smoked turkey and BBQ pulled pork, are available on Village Baking’s rolls for a limited time at select 7-Eleven stores in the Dallas-Fort Worth area.
“The new 7-Eleven sliders are craveable comfort food — great as a mini-meal or hearty snack and easy to grab and eat on the run,” said Bob Frey, director of product development at 7-Eleven. “Customers can choose a single slider or mix and match their favorites depending on how hungry they are. All of our grab-and-go hot foods are developed with the needs of customers’ in mind — whether they’re feeding a family or just themselves, picking up something to take to a party or eating in the car.”
This is not the first time Village Baking has partnered with 7-Eleven. Earlier this year, 7-Eleven introduced prepared deli sandwiches made using artisan bread baked by Village Baking Co.