DENVER — Birch Benders, a baking brand owned by Hometown Food Co., has launched its first organic bread and muffin mixes.

The new mixes come in two flavors: organic blueberry (13.5 oz), a baking mix made with blueberries that “delivers the perfect balance of tangy and sweet in moist, tender muffins or quick bread,” Birch Benders said; and organic chocolate chip (14.3 oz), a baking mix filled with chocolate chips that “creates indulgent treats with melt-in-your-mouth chocolate goodness in every bite,” Birch Benders said.

“We are excited to introduce our organic blueberry and organic chocolate chip quick bread and muffin mixes, the first organic options of their kind on the market,” said Dan Anglemyer, chief operating officer of Hometown Food Co. “These mixes bring the perfect balance of convenience, quality and flavor, all made with real, organic ingredients. We’re proud to offer a simple and delicious way for our customers to enjoy fresh, wholesome baked goods at home.”

Birch Binders quick bread and muffin mixes are available now at select nationwide retailers, including Walmart and Kroger stores as well as on the company website.