MILWAUKIE, ORE. — Flower Foods, Inc. has launched new line of sandwich rolls under its Dave’s Killer Bread (DKB) brand.

Similar to other DKB bread products, the new sandwich rolls are certified USDA organic and Non-GMO Project verified in addition to containing no high-fructose corn syrup, no artificial additives and no preservatives. They also come in two varieties: 21 Whole Grains and Seeds, which features 16 grams of whole grains and 11 grams of protein (11% of daily value) per serving, and Sandwich Rolls Done Right, which features 10 grams of whole grains and 11 grams of protein (11% of daily value) per serving.

“This addition to our product family presents a unique opportunity to attract new consumers and energize existing fans for DKB,” said Cristina Watson, senior brand manager at Dave’s Killer Bread. “With the growing demand for convenient and healthy meal options, consumers are seeking bread that can support their needs without compromising on taste, and these sandwich rolls deliver on texture and flavor.”

DKB sandwich rolls are available at nationwide grocery stores for $6.99 per 6-count packages.