Simple yet elevated varieties are gaining traction with consumers.

Claims such a high protein, low carb and no preservatives are growing across the category.

Net sales dip 1%.

Producers are showcasing how these breads can stretch far beyond the usual offerings. 

Expansion also includes increased square footage and improved infrastructure.

JC Ford has $70 million in annual revenues.

Company cites “good performance” on retail side of tortilla and corn flour businesses.

Combine flours, starches and binding agents to improve elasticity and structure.

Folic acid blood levels stagnant among Hispanic women.

Molinos USA and Easy Foods involved in projects.