Drive-thru coffee chain hopes to capture additional beverage opportunities.

Specialty baker to build presence in California.

Category stalwarts and startups are competing for shelf space and to stand out.
 

Company is shifting some innovation to new opportunities.
 

Federal government may scrutinize packaging claims. 

Circana sees store brands gaining ground in new categories.
 

Report finds 46% of shoppers plan to buy more store brands this year.

CEO says company has significant room to grow in the category.
 

Coffee chain considering more menu choices.

Projections call for $1.5 trillion in sales in 2025.