Court denies Kraft's injunction against Starbucks

by Staff
Share This:

NORTHFIELD, ILL. — The U.S. Court of Appeals for the Second Circuit upheld a lower court’s ruling that denied Kraft’s request for an injunction against Starbucks Coffee Co. to prevent the coffee company from ending a retail distribution agreement.

“The Second Circuit did not rule on the fundamental issue of whether Starbucks can exit our contract without paying the fair market value, plus a premium,” said Marc Firestone, executive vice-president of corporate and legal affairs at Kraft. “That question will be decided in arbitration. Having now seen Starbucks inability to substantiate its claims of material breach, we certainly intend to press our case aggressively and look forward to a favorable decision.

“We also expect to prevail in the marketplace, given the strength of our $5 billion global coffee business. Kraft is committed to competing in all coffee segments, including premium and on-demand. Our future plans are as robust as our coffee products, and we look forward to sharing them at the appropriate time.”

Comment on this Article
We welcome your thoughtful comments. Please comply with our Community rules.



The views expressed in the comments section of Baking Business News do not reflect those of Baking Business News or its parent company, Sosland Publishing Co., Kansas City, Mo. Concern regarding a specific comment may be registered with the Editor by clicking the Report Abuse link.