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Introduced in February and sampled at Natural Products Expo West in March, Golden Goodness cereal from Kashi Co., La Jolla, CA, is all-natural with no artificial sweeteners, flavors, colors or preservatives. The cereal is made with a combination of flakes and clusters sweetened with honey and molasses, and each 1¼-cup serving contains 43 g whole grains and 5 g fiber. Available now in grocery stores nationwide, a 14.7-oz package retails for $3.99. www.kashi.com