ANAHEIM, CALIF. — As health and wellness trends continue to drive sales for food companies across the globe, Natural Products West, being held March 5-9 in Anaheim, serves as a launching pad for the latest innovations in the segment.

“The halls of Natural Products Expo West are filled with standout products that are changing the way we shop, eat and live,” said Carlotta Mast, senior vice-president of content and market leader at New Hope Network, the trade show’s organizer. “Natural and organic is now nearly a $220 billion industry with consumer sales expanding by more than 6% a year because consumers trust the brands bringing products to the marketplace that support the health of people and the planet.”

From household names like Bimbo Bakeries USA to up-and-comers like Angelic Bakehouse, this year’s show is hosting more than 3,600 exhibitors, each hoping to deliver the next game-changing product to consumers.

When it comes to baking and snack products, companies are clinging to clean labels while also exploring new ingredients that align with emerging dietary trends. Click here to see the latest items being showcased at the event.