SOLON, OHIO — Nestle S.A. is putting a plant-based spin on two of its legacy frozen brands.
The company is launching new meatless DiGiorno and Stouffer’s offerings made with Sweet Earth Awesome Grounds, a plant-based ground beef alternative. Awesome Grounds are made from textured yellow pea protein, wheat gluten, canola oil and coconut oil and provide 16 grams of protein and 4 grams of fiber per serving.
The new DiGiorno Rising Crust Meatless Supreme pizza is topped with Sweet Earth Awesome Grounds plant-based protein, mozzarella cheese, green and red bell peppers, onions and black olives.
The Stouffer’s Meatless Lasagna features Sweet Earth Awesome Grounds, herb seasoned tomato sauce and mozzarella cheese.
In developing the new products, Nestle commissioned a consumer survey that found nearly half of consumers have either integrated plant-based meat into their diets or would consider doing so long term. Additionally, 3 in 10 who have not yet tried plant-based meat said they would do so if given the opportunity. Nearly half of consumers said they would be very likely to try plant-based meat if used in pizza or lasagna, according to Nestle.
“There’s no denying the current modern food movement is revolutionizing the plant-based space,” said John Carmichael, president of the Nestle foods division. “By adding Sweet Earth Awesome Grounds to Stouffer’s and DiGiorno offerings, we’re able to offer our customers the chance to incorporate plant-based meals into their diets while still enjoying the same convenience and delicious flavor of brands they know and trust.”
DiGiorno Rising Crust Meatless Supreme and Stouffer’s Meatless Lasagna with Sweet Earth Awesome Grounds will be widely available on Amazon Fresh in Spring 2020.
Acquired by Nestle in 2017, Sweet Earth manufactures a range of plant-based offerings, including the Awesome Burger and Awesome Grounds, which both debuted in supermarkets across the United States in October.