General Mills to expand nation’s oldest cereal plant 10.13.2016 By Eric Schroeder Company to invest $25 million in the project in Buffalo, N.Y.Read More
For Back to the Roots, mission to ‘undo food’ starts with cereal 09.23.2016 By Monica Watrous Company secures investment from Campbell Soup Co.'s venture capital fund.Read More
General Mills challenged by yogurt, cereal trends 09.22.2016 By Keith Nunes The company expects to experience better results during the rest of the year due to favorable comps, innovation and restructuring efforts.Read More
Slideshow: New products from Bob’s Red Mill, Bakery on Main, King Arthur Flour 09.19.2016 By Rebekah Schouten Hot cereal is gaining steam in new product launches.Read More
C.P.I. for baked foods, cereals eases in August 09.16.2016 By Eric Schroeder Index for bread unchanged for third straight month.Read More
Post debuts new marketing campaign for Honey Bunches of Oats 08.30.2016 By Eric Schroeder Commercials created to engage both general and Hispanic audiences.Read More
Wheaties recognizes Michael Phelps with Lifetime Achievement award 08.29.2016 By Eric Schroeder U.S. swimmer will appear on cereal box for the third time.Read More
C.P.I. for baked foods, cereals flat in July 08.16.2016 By Eric Schroeder Index for bread also unchanged in month.Read More
Trix’s switch in colors exceeds sales expectations 07.20.2016 By Jeff Gelski General Mills still seeks natural options for blue and green.Read More
C.P.I. for baked foods, cereals inches up 0.1% in June 07.15.2016 By Eric Schroeder Index for bread rises 0.4%.Read More