General Mills looks to gain back ground in cereal category 06.26.2013 By Eric Schroeder Innovation, significant ad campaigns expected to be key to growth effort.Read More
C.P.I. for baked foods, cereals eases 0.1% 06.18.2013 By Eric Schroeder Index for bread falls 0.2% in May.Read More
Infographic: Strategic acquisitions broaden General Mills’ global scale 06.14.2013 By Monica Watrous With Yoki Alimentos in Brazil, Yoplait Canada and Wanchai Ferry in China, the company expects to exceed its $5 billion international sales goal in fiscal 2013.Read More
U.S.D.A. study finds nutritional improvement in cereal 06.05.2013 By Jeff Gelski Brands from Kellogg and General Mills increase fiber while cutting back on sugar and sodium between 2005 and 2011.Read More
Kashi introduces GoLean Vanilla Graham Clusters cereal 06.04.2013 By Eric Schroeder New cereal features 11 grams of protein, 9 grams of fiber.Read More
General Mills’ Mulligan says slide in food sales volume has ended 05.31.2013 By Josh Sosland C.f.o. optimistic about company's five key categories.Read More
Post completes purchase of some Hearthside Food assets 05.29.2013 By Eric Schroeder Acquisition first announced in early May.Read More
Kellogg heats up cereal category 05.22.2013 By Monica Watrous Special K Nourish hot cereals and bars contain quinoa, fruit, nuts and seeds.Read More
Great Grains, Grape Nuts propel market share gains for Post 05.17.2013 By Eric Schroeder Company continues to look for ways to energize Honey Bunches of Oats brand.Read More
C.P.I. for baked foods, cereals climbs 0.7% 05.16.2013 By Eric Schroeder Index for bread increases 1% in April.Read More