With the backing of the Optima Group, Rianta Packaging Systems has sales and service representatives located in Europe and North America. Optima Machinery Corporation in Green Bay, Wisconsin, is proud to represent Rianta offering sales and support for the US and Canadian markets. Optima Machinery Corporation has welcomed Jeff Privatt as a Sales Manager focused on representing Rianta in the United States and Canada. Jeff comes to Optima with five years of experience in the bakery industry. He has extensive experience with conveyors, ovens (DGF, convection, and hybrid), proofers, coolers, finishing, and extrusion equipment for bakery products including bread, buns, tortillas, snack foods, confections, pastries, and pasta. Rianta Packaging Systems provides modular and flexible packaging machine designs for bakery products including breads, buns, tortillas, pasta, confections and more. They provide machines in a variety of sizes and speeds from small batches to large, automated capacities with specialties in slicing, bagging, and closing. With their proprietary ClipStrip plus closing system, Rianta provides tamper evident solutions for bakery products.